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Posted on 03-28-2014


Paid advertising online is a unique form of marketing and, due to its uniqueness, it is imperative to carefully monitor the performance of your PPC ad and adjust it periodically. Tracking metrics in Google AdWords allows you to get the maximum return on investment (ROI) and will help you to save money.

In our latest white paper, “Evaluating ROI for PPC Ads,” we examine how to measure the ROI of pay-per-click ads and explore successful strategies for cutting unnecessary spending.

Evaluating ROI of PPC Ads White Paper

Struggling to control your chiropractic PPC budget? Get help from a Google AdWords Certified Professional. Call 1-800-IMATRIX to speak with an experienced Internet Consultant about our managed PPC service for chiropractors.


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