Recently, Google Maps rolled out an update to create unity across smartphones, tablets, and other mobile devices. With this recent update, the importance of listing your chiropractic practice on Google Maps has become more crucial.
There are a few simple reasons why your chiropractic practice should be listed on Google Maps. Patients want to locate your practice, interact with your practice, and rave about your practice online. Google Maps is also instrumental in your search engine rankings and provides a glimpse of your chiropractic practice to potential patients searching online.
Get Found Online
We are living in a world that relies more and more on mobile devices. In fact, at the end of the day, many people don’t even reach a desktop computer. Instead, they use their smartphone or table to locate the closest and best experience. By ensuring that your practice’s Name, Address, and Phone (NAP) are listed properly on Google Maps, your practice will attract more new patients.
Amplify Your Voice Online
Every year we see another social network crop up or go away. However, with the support of Google’s resources, Google+ has significant staying power. Google has gone as far as combining Google Maps listings with Google+ Business Pages. If your chiropractic practice does not have a Google+ Business Page yet, it’s not too late. If your practice has a listing on Google Maps, it’s crucial that you merge that listing with a Google+ Business Page. Your patients want to hear what you have to say and interact with the content you share on your Google+ page – help them do this by merging the two.
Seamless Online Reviews
Word of mouth is a great source of new business for a chiropractor, but the duration and reach of verbal testimonials is shorter than written online reviews. Make it easy for patients to leave online reviews. When you see patients with a table or smartphone, ask them to open up Google Maps and leave you a quick review once they get home or back to the office. Your patient may have even found your business or turn-by-turn directions using Google Maps. Writing a review should be a quick and easy process.
In today’s world, we all live very busy lives where access to a computer is not always readily available. However, Google Maps has made it simple for your practice to connect with current and future chiropractic patients. Your business listing in Google Maps will appear in search engine results, share your practice’s philosophy through multimedia, and allow patients to leave a quick and valuable online review.
Get more information about getting more online reviews and optimizing your chiropractic listing on Google Maps. Call 1-800-IMATRIX and get a one-on-one live Maps optimization consultation.